
Shiseido Slips To 9-month Loss On Weak Sales; Cuts FY25 Outlook, Sees Growth Further Ahead

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Shiseido Co., Ltd. reported a loss of 43.98 billion yen in the first nine months of fiscal 2025, down from a profit of 754 million yen last year, due to weak net sales which fell 4% to 693.82 billion yen. The company has cut its fiscal 2025 outlook, now expecting a net loss of 52 billion yen on sales of 965 billion yen. Despite this, Shiseido anticipates a sales growth rate above market averages of 2% to 5% from 2025 to 2030, aiming for a core operating profit margin exceeding 10% by 2030.
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