Sleep Number Unveils Strategy to Drive Growth Through Operational Transformation and Product Simplification
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Sleep Number Corporation has announced a strategic transformation plan to drive growth by simplifying product offerings, modernizing marketing, and expanding distribution. The company aims to reduce costs by over $135 million, extend its bank agreement to 2027, and generate positive free cash flow by 2026. With 611 stores and $1.4 billion in net sales, Sleep Number plans to leverage its brand and technology to target new customer segments and improve market position.
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