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Viagogo Announces New Partnership with Booking.com
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Viagogo has announced a partnership with Booking.com to enhance the event-going experience. This collaboration allows fans purchasing tickets on Viagogo to easily book hotels, flights, rental cars, and more through Booking.com. The partnership caters to the growing trend of 'gig-tripping,' where fans travel for concerts and events. Data shows an increase in UK fans traveling abroad for events and international buyers attending UK events. Tailored travel options will be offered to fans post-ticket purchase.
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