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Consumers today want to feel part of a community, Estée Lauder CEO says
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Estée Lauder CEO Stéphane de La Faverie emphasizes the importance of consumer centricity and community engagement, particularly through platforms like TikTok. The company aims to be the leading consumer-centric beauty brand by embracing personalization and creativity. Estée Lauder is also focusing on growth in the Americas and emerging markets, while maintaining its presence in China. The company has made minority investments in beauty labels in China, Mexico, and India to enhance local relevance.
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