PubMatic, Untapped Growth, and tvScientific Partner to Boost Independent Agency CTV Buying Power

Reuters
2025.12.10 13:01
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PubMatic Inc. partners with Untapped Growth and tvScientific to enhance independent agency CTV advertising. The collaboration utilizes PubMatic's AI infrastructure, Untapped Growth's buying power, and tvScientific's measurement platform to offer streamlined access to premium CTV inventory, transparent optimization, and real-time measurement, boosting agency competitiveness. Disclaimer: AI-generated content for informational purposes only.