The State Administration for Market Regulation is publicly soliciting opinions on the "Guidelines for Compliance with Pricing Behavior in the Automotive Industry (Draft for Comments)"

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2025.12.12 10:15
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The State Administration for Market Regulation has released the "Guidelines for Compliance with Pricing Behavior in the Automotive Industry (Draft for Comments)", aimed at regulating pricing behavior in the sale of new cars. The guidelines detail the rules for clear pricing, requiring accurate representation of product information and prohibiting additional charges; regulate promotional activities, requiring the disclosure of promotional rules; clarify forms of price fraud, prohibiting misleading pricing; establish a risk warning mechanism, encouraging risk warnings for low-price behaviors; and regulate service charges, prohibiting charges for no service and duplicate charges