<div id="readability-page-1"><div><p><span>Hrdy Helen Chief Operating Officer of National Research Corp [NRC] filed a Form 4 on December 17, 2025 with the Securities and Exchange Commission disclosing the following changes in ownership:</span></p><div><table><tbody><tr><th><span>Date</span></th><th><span>Transaction</span></th><th><span>Shares</span></th><th><span>Price</span></th><th><span>Value</span></th></tr><tr><td><span>12/15/25</span></td><td><span>Exercise(1)</span></td><td><span>12,346</span></td><td><span>$15.23</span></td><td><span>$188,030</span></td></tr><tr><td><span>12/15/25</span></td><td><span>Surrender(2)</span></td><td><span>11,244</span></td><td><span>$17.64</span></td><td><span>$198,344</span></td></tr></tbody></table></div><p><span>Ending Holdings: 140,518 - Direct</span></p><div><table><tbody><tr><td><span>(1)</span></td><td><span>Exercised 4.9 years after vest date and 21 days before expiration date.</span></td></tr><tr><td><span>(2)</span></td><td><span>Surrender of shares back to company to pay option exercise cost and/or resulting tax liability.</span></td></tr></tbody></table></div><p><span>For a free trial, or to learn more about our insider trading analysis and data services, please visit http://www.washingtonservice.com or contact us at (301) 913-5100 or send an email to info@washingtonservice.com.</span></p><p><span>Founded in 1970, The Washington Service provides securities professionals with financial, economic and public policy research and data.</span></p><span> </span></div></div>

<p>Hrdy Helen, COO of National Research Corp, filed a Form 4 with the SEC on December 17, 2025, disclosing ownership changes. On December 15, 2025, she exercised 12,346 shares at $15.23 and surrendered 11,244 shares at $17.64 to cover option exercise costs and tax liabilities. Her direct holdings now total 140,518 shares.</p>

COO Hrdy Acquires 1,102 Of National Research Corp [NRC]