EFG Holding Company SAE Valu Partners with Tactful AI to Enhance Customer Experience

Reuters
2025.12.24 08:56
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EFG Holding Company SAE's fintech arm, Valu, has partnered with Tactful AI to enhance customer experience. The collaboration will implement Tactful AI's platform to automate and unify customer engagement across various channels, aiming to improve personalization, response times, and customer insights. This supports Valu's mission to expand financial services in the region. The news was generated by Public Technologies using AI and is for informational purposes only.