<div id="readability-page-1"><p><span>ServiceNow (NYSE:NOW - Get Free Report)</span> had its price target decreased by investment analysts at TD Cowen  from $250.00 to $230.00 in a research note issued on Friday,MarketScreener reports. The brokerage currently has a &#34;buy&#34; rating on the information technology services provider's stock. TD Cowen's target price would indicate a potential upside of 49.43% from the company's current price.</p><ul><li>MarketBeat Week in Review – 12/15 - 12/19</li></ul><p>A number of other equities research analysts also recently issued reports on NOW. BMO Capital Markets cut their price objective on ServiceNow from $232.00 to $230.00 and set an &#34;outperform&#34; rating on the stock in a research report on Thursday, October 30th. Arete Research upgraded shares of ServiceNow to a &#34;hold&#34; rating in a research report on Thursday, December 11th. Citigroup raised their price objective on shares of ServiceNow from $246.80 to $250.60 and gave the stock a &#34;buy&#34; rating in a report on Thursday, October 30th. Macquarie initiated coverage on shares of ServiceNow in a research report on Tuesday, November 25th. They issued a &#34;neutral&#34; rating and a $172.00 price objective on the stock. Finally, JPMorgan Chase &amp; Co. boosted their target price on shares of ServiceNow from $204.00 to $215.00 and gave the company an &#34;overweight&#34; rating in a research note on Thursday, October 30th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-two have issued  a Buy rating, six have assigned  a Hold rating and one  has assigned  a Sell rating to the company. According to data from MarketBeat.com, ServiceNow currently has an average rating of &#34;Moderate Buy&#34; and an average target price of $223.53.</p><p><b>Check Out Our Latest Research Report on ServiceNow</b></p><h2>ServiceNow Price Performance</h2><ul><li>ServiceNow’s $7 Billion Gamble: Panic or Opportunity?</li></ul><p>NOW stock opened at $153.92 on Friday. The firm has a market cap of $159.83 billion, a price-to-earnings ratio of 93.06, a PEG ratio of 3.17 and a beta of 0.97. The company has a quick ratio of 1.06, a current ratio of 1.06 and a debt-to-equity ratio of 0.13. The company's fifty day simple moving average is $169.29 and its 200 day simple moving average is $181.77. ServiceNow has a 12-month low of $135.73 and a 12-month high of $239.62. </p><h2>Insider Buying and Selling at ServiceNow</h2><p>In other news, Director Lawrence Jackson sold 1,325 shares of the firm's stock in a transaction dated Friday, November 28th. The stock was sold at an average price of $162.04, for a total transaction of $214,708.30. Following the transaction, the director directly owned 1,615 shares of the company's stock, valued at approximately $261,701.06. This trade represents a 45.07% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities &amp; Exchange Commission, which can be accessed through this hyperlink. Also, CFO Gina Mastantuono sold 2,075 shares of the firm's stock in a transaction that occurred on Friday, December 5th. The stock was sold at an average price of $170.00, for a total value of $352,750.00. Following the transaction, the chief financial officer owned 61,140 shares in the company, valued at approximately $10,393,800. The trade was a 3.28% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders have sold 15,310 shares of company stock valued at $2,533,585. 0.34% of the stock is currently owned by company insiders. </p><h2>Institutional Investors Weigh In On ServiceNow</h2><ul><li>Checkmate in the Cloud: ServiceNow's Shopping Spree</li></ul><p>Several institutional investors and hedge funds have recently modified their holdings of the stock. Brighton Jones LLC boosted its position in shares of  ServiceNow by 1.1% in the 4th quarter. Brighton Jones LLC now owns 2,753 shares of the information technology services provider's stock worth $2,919,000 after purchasing an additional 30 shares in the last quarter.  Truvestments Capital LLC boosted its holdings in  ServiceNow by 36.0% in the first quarter. Truvestments Capital LLC now owns 68 shares of the information technology services provider's stock worth $54,000 after acquiring an additional 18 shares in the last quarter.  WPG Advisers LLC purchased a new stake in shares of  ServiceNow in the first quarter worth $88,000.  The Manufacturers Life Insurance Company grew its stake in shares of  ServiceNow by 20.5% in the first quarter. The Manufacturers Life Insurance Company now owns 222,593 shares of the information technology services provider's stock worth $177,217,000 after acquiring an additional 37,848 shares during the last quarter.  Finally, Baird Financial Group Inc. increased its holdings in shares of  ServiceNow by 4.2% during the first quarter. Baird Financial Group Inc. now owns 99,205 shares of the information technology services provider's stock valued at $78,981,000 after acquiring an additional 3,968 shares in the last quarter. 87.18% of the stock is owned by hedge funds and other institutional investors. </p><h2>About ServiceNow</h2> (Get Free Report)<p>ServiceNow <span>NYSE: NOW<span></span></span> is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.  </p><p>The company's flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.</p><h2>Read More</h2><ul><li>Five stocks we like better than ServiceNow</li><li>Do not delete, read immediately</li><li>INVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting Off</li><li>Can Any Expenses Be Deducted From Capital Gains Tax?</li><li>Do you know what Amazon is planning for January 1?</li><li>Buffett, Gates and Bezos Quietly Dumping Stocks—Here's Why</li></ul><p><img src="https://imageproxy.pbkrs.com/https://www.marketbeat.com/scripts/RatingsAndPriceTargetChart.ashx/query-UHJlZml4PU5ZU0UmU3ltYm9sPU5PVw?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" width="650" height="330" original-src="https://imageproxy.pbkrs.com/https://www.marketbeat.com/scripts/RatingsAndPriceTargetChart.ashx/query-UHJlZml4PU5ZU0UmU3ltYm9sPU5PVw"/></p><p><em>This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.</em></p><h2>Should You Invest $1,000 in ServiceNow Right Now?</h2><p>Before you consider ServiceNow, you'll want to hear this.</p><p>MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and ServiceNow wasn't on the list.</p><p>While ServiceNow currently has a Moderate Buy rating among analysts, top-rated analysts believe these five stocks are better buys.</p><p>View The Five Stocks Here</p>                  </div>

<p>TD Cowen lowered ServiceNow's price target from $250 to $230, maintaining a "buy" rating. This suggests a potential upside of 49.43% from the current price. Other analysts have varied ratings, with an average target price of $223.53. Insider trading and institutional investments are also noted, with recent sales by insiders and adjustments by institutional investors.</p>

ServiceNow (NYSE:NOW) Price Target Lowered to $230.00 at TD Cowen