Trip.com: The tourism market for the New Year's holiday has a strong start, with a more than 4-fold increase in scenic spot ticket bookings
On January 3rd, Trip.com released its latest New Year's travel report, showing that the domestic tourism market is off to a strong start for the New Year's holiday in 2026. The cultural and tourism consumption boom has been fully ignited, with domestic scenic spot ticket bookings increasing by more than four times year-on-year, and inbound travel-related bookings also significantly rising, sparking the first consumption boom of 2026
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