NOV Rig Census Signals Drilling Industry Shift Toward Efficiency and Consolidation
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The 2025 NOV Rig Census indicates a shift in the global drilling industry towards efficiency and consolidation due to macroeconomic challenges and reduced availability of modern rigs. The report highlights the impact of increased oil supply from OPEC+, slower demand growth, and economic uncertainties on offshore drilling. In contrast, North America's onshore market is prioritizing operational efficiency and high-specification rigs, reflecting a more disciplined industry approach.
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