Raising a Cow: Revenue has exceeded 7 billion yuan in 2025

36Kr learned that data shows that Yiyang Cattle's revenue in 2025 has exceeded 7 billion yuan, maintaining a steady growth trend compared to over 5 billion in 2024. It is understood that the company has 10 dairy farms and 4 beef cattle farms nationwide, with a dairy cattle inventory of over 100,000 heads and a beef cattle inventory of over 30,000 heads, and the self-sufficiency rate of milk sources remains stable at over 95%. As of now, the brand has served over 60 million purchasing users and 38 million members