National Survey: Middle-Income Families Settling Into a New Reality With Ongoing Cost of Living Pressure

A recent Primerica survey reveals that middle-income families are adjusting to ongoing cost of living pressures, with 38% describing their financial relationship as 'complicated.' While consumer sentiment has stabilized, many families are focused on managing rising costs, with 49% prioritizing this goal. Economic outlook remains cautious, with 59% expecting the economy to worsen. Additionally, 69% have delayed major purchases, and 47% aim to reduce debt. Misconceptions about financial guidance persist, hindering families from seeking help to achieve their financial goals.