
MIXUE Ice City has registered trademarks for Snow King Animation and other Snow King series
36Kr learned that on February 3rd, MIXUE ICE CITY launched a batch of recruitment positions related to the "Paradise Project," which quickly sparked heated discussions among netizens. According to the AiQicha App, MIXUE ICE CITY Co., Ltd. has successfully registered trademarks in the "Snow King" series, including "Snow King Animation," "Snow King Academy," and "Snow King Ranch," with international classifications covering catering and accommodation, education and entertainment, and medical horticulture

