
Meitu Forecasts Strong 2025 Adjusted Profit Growth Despite IFRS Net Profit Decline

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Meitu (HK:1357) forecasts a 60%-66% increase in adjusted net profit for 2025, driven by revenue growth in its core products and a rise in global paying subscribers. However, IFRS net profit is expected to decline by up to 30% due to a high comparison base from a one-off cryptocurrency gain in 2024 and non-cash expenses related to convertible bonds. Analysts rate the stock as a Buy with a target price of HK$8.00. Meitu focuses on photo, video, and design products, emphasizing international market growth.
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