Brown-Forman, e.l.f. Beauty among top shorted consumer staple names, XLP up 14% YTD
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In the consumer staples sector, short sellers are focused on packaged foods, meats, distillers, and personal care products. Brown-Forman (BF.B) and e.l.f. Beauty (ELF) are the most shorted stocks in this category, with the XLP index up 14% year-to-date.
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