23.06 billion times! The total Spring Festival Gala of 2026 set multiple communication records both domestically and internationally
As of 8:00 AM on February 17, the total reach of the Spring Festival Gala across all media in China was 23.063 billion times, an increase of 37.3% year-on-year. The total live viewing share in the national television market reached 79.29%, a new high in 13 years. During the broadcast of the Spring Festival Gala, the average number of viewers (listeners) online at the same time reached 325 million, with a peak of over 400 million viewers online
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