Thailand: Riddara (Radar Auto) considers a local production facility
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Riddara (Radar Auto), part of Geely Holding Group, is considering establishing a local production facility in Thailand to enhance competitiveness in the growing EV market. Despite a slowdown in the pickup truck segment, Riddara's General Manager, Cao Feng, believes in the long-term potential of electric pickups. The company aims to increase sales from 1,000 units last year to 3,000-5,000 this year, while expanding its showroom network from 17 to 38. Riddara's current models include the RD6 and Econ, both BEVs, with plans for further market expansion in Southeast Asia.
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