vivo's blueprint for imaging professionals makes another leap forward, with the new generation "Professional V Unit" integrated into a complete creative system

On March 23, 2026, the vivo X series blueprint imaging technology communication conference was successfully held. At the conference, vivo disclosed the latest breakthroughs of the vivo X300 Ultra and blueprint imaging. Li Zhuo, senior product planning expert of vivo imaging, stated that the new "professional V camera" challenges not just a single parameter, but the long-standing "format boundary" between "freezing moments" and "recording motion." It is reported that the newly released vivo X300 Ultra, from its definition, did not choose to be a device that is "strong in photography and casually takes videos," but instead completely integrates the architecture from the ground up, making the X300 Ultra a "professional V camera" and a pocket-sized camera. What the X300 Ultra aims to achieve is not cross-border, but "boundary-less." Because from the moment it is picked up, whether freezing or flowing, it is the same top-tier, pure creative tool for users. This is the second time vivo has brought imaging to a new height, following the "Imaging Thanos" vivo X100 Ultra leading the 200 million long-focus "blooming everywhere," and the first-generation "V camera" vivo X200 Ultra subverting traditional thinking about cameras to create phones. To unlock creative freedom, the new generation "professional V camera" X300 Ultra not only realizes the leap from "single imaging capability" to "complete creative system," but also becomes a symbolic signal of vivo's strategic move towards the new dynamic imaging track with its deep accumulation in static imaging, announcing that vivo will build a long-term mobile imaging ecosystem driven by the dual core of "imaging + AI." Aligning with Professional Systematic Revolution, Empowering Every Moment of Creation The classic "big three" lens concept and the three major golden focal lengths of 14mm, 35mm, and 85mm have been continued in the new generation "professional V camera," covering all scene shooting needs and providing users with professional-level creative freedom. The 14mm Zeiss ultra-wide-angle lens still has no competitors in the industry. It features a super large 1/1.28-inch sensor, with anti-shake capability upgraded from the previous generation CIPA 5.0 to CIPA 6.0, while the equivalent light intake has increased by 100%, and the safe shutter speed can be slowed down by 1 time The second-generation 35mm Zeiss humanistic documentary lens features the world's first blueprint × Sony LYTIA-901 sensor, with a 30% increase in single-pixel light-sensitive area and a 32% increase in full well capacity. It not only has an ultra-large 1/1.12 inch sensor but is also the only 35mm lens globally paired with a 200 million ultra-clear pixel combination. In terms of lens structure, an additional ultra-low dispersion glass element has been added, combined with Zeiss T* coating, effectively reducing reflectivity by over 20%. The fifth-generation 200 million Thanos telephoto lens has transformed into an 85mm Zeiss gimbal-level telephoto lens after 1,100 days of refinement. It is equipped with a new blueprint × Samsung HP0 sensor, which improves the SNR10 index by 10% compared to the previous generation, enhances color reproduction by 10.9%, and reduces power consumption by approximately 38%. Additionally, it employs a 3° "micro gimbal" technology, combined with a newly developed OIS algorithm, achieving a stabilization level of CIPA 7.0, with equivalent light intake increased by 300%, and long-focus video stability improved by 24%. Thanks to the increase in PD focusing density to 200%, combined with a high-refresh tracking engine, it achieves ultra-high-definition 60fps motion capture with more accurate tracking. Moreover, the "professional V single" can see even further. Since vivo pioneered the release of the teleconverter in 2025, it has received unanimous recognition and follow-up from the industry. Now, the second-generation teleconverter has made significant breakthroughs. The 2.35x equivalent 200mm teleconverter G2 has Zeiss APO certification, with a stabilization level reaching CIPA 6.5, improving the success rate of shots by 45%. Additionally, compared to the previous generation, it weighs only 73% and is 86% in length, making it very convenient to carry. The 4.7x teleconverter G2 Ultra has set a new industry record with an equivalent of 400mm. By using 5 ultra-low dispersion glass elements and 1 aspherical glass element in its internal lens structure, its size has been significantly reduced. At the same time, 1 aspherical lens can achieve the effect of 2-3 groups of spherical lenses. While obtaining Zeiss APO certification, the G2 Ultra also boasts a stabilization level of CIPA 4.5, making it a true industry-leading ultra-long-distance shooting tool. Not only does the "Professional V Unit" feature a luxurious configuration with a full bottom, full main camera, and full Zeiss, but it also comes with two sets of professional "attachments." The imaging handle kit, through a new design, enhances the shutter response speed to the millisecond level, making it closer to the feel of a camera, and can simulate physical camera buttons, with quick controls for one-click playback, one-click recording, and one-click zooming. The professional video expansion kit supports continuous video recording for over 12 hours, while expanding camera interfaces to be compatible with various imaging accessories such as teleconverters, handles, and tripods. Additionally, through the camera toolbox and customizable top and sidebars, the X300 Ultra has restructured the camera interaction framework, providing creators with a brand new professional creation flow. Disrupting and reconstructing color science, inspiring creativity with every creation If professional-grade hardware provides a reliable foundation for creative expression, color determines the soul of that expression. This time, vivo Blueprint Imaging has launched a brand new vivo Color Science. This system includes the Blueprint Primary Color Camera, Blueprint Native Color, Ultra XDR, Personalized Style Matrix, and Blueprint Color Palette, bringing numerous surprises to users in terms of color perception, tonal order, and emotional expression. The Blueprint Primary Color Camera features a new 12-spectral-channel 5-megapixel sensor that can better distinguish color details even in complex light sources and color environments, capturing more complete spectral information and providing an accurate information foundation for subsequent precise color restoration. Relying on vivo's deep understanding of color aesthetics and years of accumulation, the new Blueprint Native Color has upgraded both tonal and color aspects. Through the new SmoothEV algorithm, it establishes a natural tonal order similar to film, making the light and dark relationships in images align with natural human perception—neither glaring, stiff, nor pretentious, but comfortable to look at; with the help of the Blueprint Color Model, each imaging becomes closer to what the human eye sees in real life. Based on the technical foundation of tonal and color, vivo Blueprint Imaging has also built an excellent display stage. For the first time, PQ encoding has been introduced into static image processing on the Android system, reconstructing the tonal expression of HDR images through deep calibration. At the same time, HDR imaging technology has been comprehensively iterated from the traditional single-channel GainMap to an RGB three-channel independent GainMap, enhancing the dimensionality of HDR color expression by 200%, allowing for both dazzling brightness and deep darkness, while achieving high-brightness and saturated color restoration. ![](https://cdn.pingwest.com/portal/2026/03/23/portal/2026/03/23/8a7t1a1y1D7cZE3RGpRQy4z92pbk7a42? x-oss-process=style/article-body) In terms of personalization, the X300 Ultra sincerely brings over ten classic camera styles. Whether it's simulating the faded feel and soft contrast of film negatives, with the effect becoming more dreamy in brighter sunlight, known as "Chasing Light," or paying homage to classic reversal films, presenting a rich contrast and color akin to oil paintings, known as "Richness," all can be directly output with one click on "Professional V Mode." For users with advanced color style needs, the more personalized "Blueprint Color Palette" not only allows for the creation of exclusive color formulas but also enables sharing and importing of personal color formulas, offering plenty of playability. Based on vivo's color science, the vivo X300 Ultra introduces three new cultural styles—humanistic life with classic negative film colors, humanistic portraits that are extremely suitable for expressing environmental texture stories, and humanistic street photography filled with stories and drama, known as "Decisive Moments," allowing creators to capture classic humanistic masterpieces with stories and style every time they press the shutter. In terms of portrait photography, the X300 Ultra remains exceptionally powerful. The new Blueprint Native Portrait reconstructs the light and shadow order that aligns with human eye perception, allowing for more natural and sophisticated skin tones while retaining the texture and breathability of the skin. This beauty extends beyond static images; in Live Photos, the light and shadow of dynamic scenes are equally transparent and textured. Moreover, the 200 million high-pixel portraits that can be directly output at 35mm, 85mm, 200mm, and 400mm show a 30% improvement in visual effects compared to the previous generation, with a 150% increase in burst shooting speed. At the same time, vivo has introduced a new all-focus tracking portrait feature, injecting light control into every focal length. The new Night Scene Flash Portrait 2.0 and Blueprint Light and Shadow Portrait algorithms ensure that night scenes, top light, and backlight are not feared, turning imperfect lighting into a professional atmosphere in photos. Additionally, the all-focus 4K 60fps ultra-clear portrait video ensures that every journey is filled with atmospheric portrait masterpieces. Cinematic Video Creation Capability, Making Every Frame a Screen-Level Creation With the shift in user expression methods, both professionals and individual creators are increasingly using video to tell stories. Recognizing this trend, vivo decided to incorporate cinematic video capabilities into the X300 Ultra, combining the convenience of a smartphone with the professionalism of a camera, creating a highly integrated pocket camera designed for video creation. ![](https://cdn.pingwest.com/portal/2026/03/23/portal/2026/03/23/G3xK9_1wKt5Xzp4By6G2n161GxNjxmxc? First of all, the three master prime lenses from Zeiss and two telephoto extenders bring cinematic-level capabilities for wide shots, medium shots, and close-ups, easily covering high-quality video creation from ultra-wide to super telephoto, allowing the X300 Ultra to achieve professional-grade image quality. At the same time, the "professional V unit" X300 Ultra not only achieves cinematic-level OIS stabilization across all focal lengths but also boasts the industry's highest OIS optical stabilization capability with a long-focus of up to 3°. Combined with custom high-precision motors and self-developed adaptive real-time fusion stabilization technology, stability can be improved by 24%. This stabilization system also ensures a stable experience with the telephoto extender, allowing for handheld shooting at 400mm without any noticeable shake. For professional video creation, excellent image quality and stabilization must be combined with professional Log video to fully realize their potential. Vivo has achieved full-link, all-focal-length 4K 120fps 10bit Log recording capability on the X300 Ultra, along with 10bit 422 APV professional video encoding, providing significant creative space for post-production editing. The new Log feature supports rec709 color preview and custom 3D Lut import, allowing real-time control over the results of post-production color grading during the creative process. The photo album has also upgraded its custom 3D Lut burning and adjustment capabilities, enabling easy editing of Log material anytime, anywhere on the phone. Additionally, the Vivo photography app includes a "video Lut style library," which regularly updates stylized Lut presets, allowing for unique color grading styles. The newly added "Blueprint Primary Color" imaging style features soft, natural colors and tonal order similar to film, providing smoother transitions and more delicate colors compared to traditional smartphone video effects. To achieve this, the Vivo R&D team spent two years reconstructing a fully self-developed color tone pipeline, realizing pixel-level color mapping technology that closely replicates the color styles of several classic films. The two brand-new cinematic styles, Film Style and Film Look, eliminate the barriers to creation through cinematic imaging effects, making the cinematic feel accessible to everyone. Film Style adopts motion blur that aligns more closely with human vision, combined with elements such as widescreen aspect ratio, film grain, film halo, and lens vignetting, creating an ultimate classic cinematic texture. The modern cinematic "Film Look" style offers a different creative feel. To achieve a comprehensive cinematic audio-visual experience, the "professional V unit" has also put significant effort into audio capture. The X300 Ultra not only uses Vivo's most powerful four-microphone array audio system ever and a new directional audio algorithm but also introduces six new scene-based audio presets that optimize sound for different environments. Simply select the audio scene to obtain high-quality audio with one click Not only that, the X300 Ultra redefines a professional video recording interaction system for smartphones that balances usability and immersion based on the real needs of video creators, referencing the control logic and interface of professional cameras, and introduces a brand new "Professional Video Mode." This mode not only features comprehensive parameter adjustments and auxiliary controls but also intuitively presents core shooting information on the main interface. The one-click clear screen function allows creators to forget about parameters and focus solely on composition, immersing themselves in video creation. Full-link AI Imaging Unlocks Easier Creation Previously, Vivo's Vice President and Imaging Vice President Yu Meng stated, "In the future, we will build a long-term mobile imaging ecosystem driven by 'Imaging + AI' dual cores." At this technical communication conference, the full-link AI new experience, including AI creative cameras, photography assistants, and Ask Photo, was officially unveiled. The AI creative camera relies on Vivo's self-developed 30B parameter ultra-large algorithm framework, accurately tackling the previous issue of AI-generated images "not looking like oneself." Coupled with the 'Atmospheric Light and Shadow Reshaping' technology, it perfectly integrates characters with light and shadow. With a high-definition photography dataset of over 5 million two-dimensional images, Vivo enables AI to truly understand the essence of two-dimensional art. It can accurately restore and enhance the unique makeup and eye color of Cosers, even breaking physical limitations to achieve a gravity-defying hair effect, making it an ideal partner for travel photography and comic conventions. As the industry's first end-side camera intelligent agent, the photography assistant brings an innovative upgrade to user experience through the capabilities of large models. Compared to the previous 20 or so scenes, its recognition range has expanded to over 2,000, marking the first time a smartphone camera has achieved the ability to "understand" the world. From now on, it is no longer a passive shooting tool but a thoughtful creative partner. It can invoke Vivo's unique photography features and color styles, and even provide composition suggestions comparable to professional photographers during portrait photography, making the shooting process much simpler. The industry-first Ask Photo function comprehensively covers photo, video, and Live Photo formats, allowing not only for searches but also for summarization, with search accuracy improved by 35% compared to the previous generation. Additionally, Vivo has introduced the industry's first smart concert album. Based on advanced AI scene recognition and image understanding technology, the AI album can automatically cluster by concert sessions and features intelligent selection of exquisite photo collections. Conclusion As a member of the Blue Technology family, Blueprint Imaging has become one of the core underlying capabilities driving Vivo's brand to maintain rapid and healthy growth. From the full range of Zeiss lenses to Vivo's color science, from professional creative flows to pocket-sized cameras, from direct output to classic to a comprehensive upgrade of portrait aesthetics, it is these upgrades and integrations that make the X300 Ultra both a professional V single-lens camera and a camera in your pocket Li Zhuo finally pointed out that this is not only an iteration of the product but also a reimagining of our professional creation. We firmly believe that the exploration of images is endless, and vivo will continue to break through and bring more possibilities to mobile photography