
MIXUE Group Delivers Strong 2025 Revenue and Profit Growth on Franchise Expansion

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MIXUE Group, a China-based beverage and dessert franchise operator, reported a 35.2% year-on-year revenue increase to RMB33.56 billion for 2025, with profits rising 33.1% to RMB5.93 billion. The growth is attributed to franchise expansion, despite narrowing margins on goods due to rising raw material costs. The latest analyst rating for MIXUE Group Class H (HK:2097) is a Hold, with a price target of HK$484.00. The company focuses on supplying products and services to its expanding store network, positioning itself strongly in the mass-market tea and ice cream segment.
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