Li Xiang announced evidence of black public relations against Dongfeng Nissan in his social circle

Donews
2026.04.11 13:41

DoNews reported on April 11 that in the evening of April 11, Li Xiang, CEO of Li Auto, just posted evidence of Dongfeng Nissan's black PR against Li Auto on his social media.

The images posted by Li Xiang show posts from internet trolls across the country that smear Li Auto, as well as internal communication groups from Dongfeng Nissan.

Full text from Li Xiang's social media:

Even Japanese brands know that using internet trolls to attack Li Auto is the safest move, which shows how severe the consequences have been from our tolerance towards black PR and internet trolls over the past few years. Starting today, we will no longer endure this. Whoever smears us, we will not retaliate against you, but we will investigate you thoroughly and make everything public, while also submitting it to government regulatory authorities and pursuing legal action.