- The recent costume drama "Zhu Yu" has become a major topic of discussion, rapidly topping viewership rankings on platforms like iQIYI and Netflix, with projections of over 800 million yuan in comprehensive revenue from a 400 million yuan investment.
- Despite this success, Huayi Brothers, one of the production companies, is in serious financial trouble with eight consecutive years of losses totaling 8.246 billion yuan, raising delisting risks due to negative net asset projections.
- Analysts believe that while "Zhu Yu" offers a short-term revenue boost, it is insufficient to resolve the underlying challenges Huayi Brothers faces in a competitive market dominated by tech giants.
