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Baosheng Media
BAOS.US
Baosheng Media Group Holdings Limited, an offshore holding company, operates as an online marketing solution provider in the People’s Republic of China. It connects advertisers, online media, and helping advertisers to manage their online marketing activities in various ways, including advising on advertising strategies, budget, and choice of advertising channels; procures ad inventory; offers ad optimization services; and administrates and fine-tunes the ad placement process. The company also serves media businesses in various ways, including identifying advertisers to buy their ad inventory; facilitating payment arrangements with advertisers; assisting advertisers in handling ad deployment logistics with media; and engaging in other marketing and promotion activities aimed at educating and inducing advertisers to use online advertising. Its advertising services comprise search engine marketing (SEM) services, such as the deployment of ranked search ads and other display search ads offered by search engine operators; and non-SEM services consisting of social media marketing, in-feed advertising, and mobile app advertising through deploying ads on media, such as social media platforms, short-video platforms, news portals, and mobile apps.
509.54 B
BAOS.USMarket value -Rank by Market Cap -/-

Financial Score

27/12/2025 Update
D
MediaIndustry
Industry Ranking110/120
Industry medianC
Industry averageC
Score Analysis
Peer Comparison
  • Criteria
    Rating
  • Profit ScoreE
    • ROE-115.87%E
    • Profit Margin-3403.99%E
    • Gross Margin18.28%D
  • Growth ScoreD
    • Revenue YoY0.20%C
    • Net Profit YoY-718.28%E
    • Total Assets YoY-57.39%E
    • Net Assets YoY-72.54%E
  • Cash ScoreC
    • Cash Flow Margin-2.94%D
    • OCF YoY0.20%C
  • Operating ScoreE
    • Turnover0.03E
  • Debt ScoreC
    • Gearing Ratio45.86%C

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Institutional View & Shareholder

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    News
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    Baosheng Media Group Appoints Tao Liu as Independent Director, Guangyao Zhu Resigns

    Baosheng Media Group Holdings Ltd. has appointed Tao Liu as an independent director and chairperson of its Nominating and Corporate Governance Committee, while Guangyao Zhu has resigned from his roles as independent director and committee member. Liu will also participate in the Audit Committee and Compensation Committee.

    Reuters·
    US
    BAOS
    -5.56%
    Reuters·
    US
    BAOS
    -5.56%

    U.S. Stock Market Update: Baosheng Media down 15.86%

    Baosheng Media fell 15.86%; Trade Desk fell 4.44%, with a transaction volume of USD 388 million; Comcast fell 1.31%, with a transaction volume of USD 321 million; Charter Communications fell 1.32%, with a transaction volume of USD 180 million; Fox-A fell 1.88%, with a market value of USD 25.8 billion

    Tracking Unusual Activity·
    US
    BAOS
    -5.56%
    Tracking Unusual Activity·
    US
    BAOS
    -5.56%

    12 Communication Services Stocks Moving In Thursday's Pre-Market Session

    In Thursday's pre-market session, several communication services stocks experienced significant movements. Treasure Global (TGL) surged 80.5% to $1.61, with a market cap of $3.3 million. Global Mofy AI (GMM) rose 32.28% to $2.95, valued at $65.1 million. Baosheng Media (BAOS) increased by 25.88% to $3.89, with a market cap of $4.7 million. Haoxi Health Technology (HAO) saw a 17.59% rise to $1.47, valued at $3.6 million. Token Cat (TC) gained 16.08% to $19.7, with a market cap of $52.8 million, while Super League Enterprise (SLE) rose 12.84% to $3.25, valued at $3.1 million.

    Benzinga·
    US
    BAOS
    -5.56%
    Benzinga·
    US
    BAOS
    -5.56%

    Baosheng Media: Maintains an overweight stance on the Chinese stock market and recommends implementing a "dividend + growth" strategy

    Zhitong·
    US
    BAOS
    -5.56%
    Zhitong·
    US
    BAOS
    -5.56%

    Baosheng Media Group Holdings Ltd. Changes Auditors, Appoints GGF CPA Limited, Dismissing YCM CPA INC

    Baosheng Media Group Holdings Ltd. has appointed GGF CPA Limited as its new auditor, effective July 25, 2025, dismissing YCM CPA INC. The decision was approved by the board of directors and audit committee. YCM's reports for the fiscal years ending December 31, 2024, and 2023 were unmodified, with no disagreements reported. This change aims to meet reporting obligations under Item 16F of Form 20-F for the upcoming year.

    Reuters·
    US
    BAOS
    -5.56%
    Reuters·
    US
    BAOS
    -5.56%
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