17:55 ETUP Argues the Social Media Industry Is Moving From Optional Safeguards Toward Safety by Design
prnewswire·
- UP, Inc. argues that Meta's settlement regarding youth safety marks the emergence of a new market category called Safe Social, shifting the industry toward safety expectations.
- The article highlights that Meta agreed to pay up to $ 18 billion in settlements and implement restrictions such as screen time limits, age assurance, and non-algorithmic feeds for minors.
- UP contends that adding guardrails to an engagement-driven platform differs fundamentally from its own safety-by-design model, which features vetted creators, curated content, and mood-based feeds.