
Hormoz Faryar reveals the development momentum and innovative strategies of ATFX in the Middle East and North Africa market.

ATFX News Update: In October 2023, ATFX announced the appointment of Hormoz Faryar as the Institutional Sales Director for the Middle East and North Africa (MENA) region. With over 23 years of experience in financial markets and sales, Hormoz brings invaluable industry insights and exceptional professional skills to his new role, helping ATFX thrive in this dynamic market.
Recently, Hormoz shared the company's strategic plans and future prospects for the region in an interview.
▲Chart by ATFX
When asked about joining ATFX, Hormoz Faryar stated that it was primarily due to his deep alignment with the brand's commitment to innovation and effective customer solutions. He also emphasized the importance of a supportive work environment and corporate culture, which he has already experienced through interactions with ATFX's over 700 outstanding employees.
What are the key challenges and opportunities in the MENA market? Hormoz pointed out that the main challenges include navigating diverse regulatory environments and intense competition. However, driven by economic diversification and wealth growth, the region's increasing interest in financial markets presents significant opportunities. Hormoz plans to tailor products and services to the specific needs of the MENA market, including language localization and cultural sensitivity.
When asked about specific success stories or projects, Hormoz highlighted how ATFX Connect has successfully attracted high-caliber clients and team members, which is crucial for expanding ATFX's presence in the MENA market. The strategic expansion of the core team, including the addition of industry leaders like Drew Niv, Siju Daniel, and John Bogue, has significantly enhanced the team's overall effectiveness. Regarding ATFX's future plans in the MENA market, Hormoz emphasized the importance of establishing long-term, mutually beneficial partnerships with local brokerage firms, top-tier financial institutions, and cutting-edge technology providers.
Moving forward, ATFX will continue to uphold its commitment to innovation and customer-centric service, ensuring its products and services meet the evolving needs of clients in the MENA region and globally. We believe that through relentless effort and innovation, ATFX Connect will write a brilliant chapter in the MENA market.
For more ATFX-related updates, follow ATFX's official website (https://www.atfx-china.com), Weibo (ATFX), and WeChat Official Account (ATFX_China).
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