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2024.07.25 07:56

Sergio Rossi announced Paul Andrew as the new creative director.

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Global fashion luxury group Lanvin Group (NYSE: LANV, referred to as "the Group") recently announced that its Italian luxury footwear brand Sergio Rossi has appointed Paul Andrew as creative director, effective from July 23, 2024.


Sergio Rossi's new creative director-Paul Andrew

As a standout among the new generation of design talents, Paul Andrew has worked with design masters such as Donna Karan, Calvin Klein, Narciso Rodriguez, and the late Alexander McQueen, honing his aesthetic and technical expertise. Andrew launched his eponymous women's shoe line in 2013, soon expanding into men's footwear. In 2014, he became the first footwear designer to win the CFDA/Vogue Fashion Fund and the youngest among the award-winning brands. In 2016, Salvatore Ferragamo appointed Andrew as women's footwear design director, promoting him to women's creative director a year later. Following the global success of his debut collection, Andrew was appointed creative director of all product categories at Salvatore Ferragamo in 2019—the first individual to hold this position since Salvatore Ferragamo himself. Andrew's work is both bold and pragmatic, balancing craftsmanship with the latest materials and technological innovations. His passionate work ethic, dedication to brand-building, and entrepreneurial spirit have earned him international acclaim and commercial respect.

Mr. Huang Zhen, Chairman of Lanvin Group, said: "With seventy years of unparalleled craftsmanship and excellence, Sergio Rossi has become a standout brand in the global luxury footwear market. Sergio Rossi is a cherished member of our Group family, blending tradition with innovation. With Paul Andrew's joining, we look forward to the brand's continued growth and prosperity."

Mr. Chen Jianhao, CEO of Lanvin Group, said: "Lanvin Group is delighted to announce Paul Andrew's joining of the Sergio Rossi team. With his creative design expertise and forward-thinking mindset, Paul will lead Sergio Rossi into a new era of success. This new direction perfectly aligns with our mission of upholding brand heritage while understanding consumers' evolving needs."

"I am honored and thrilled to join Sergio Rossi as creative director. As a globally renowned footwear dynasty, its origins and heritage embody the timeless excellence of Italian craftsmanship. I look forward to building a new vision for the brand based on Sergio Rossi's unique innovative spirit and masterful craftsmanship," said Paul Andrew.

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