
As a pure electric MPV, the ZEEKR 009 has indeed achieved remarkable sales performance, and its marketing strategy and sales model are worth referencing. The 7th World Zhejiang Entrepreneurs Convention was grandly held, with the ZEEKR 009 family honored as the official vehicle for the event, providing premium transportation services for attending political and business leaders, renowned educators, and other distinguished guests. This grand gathering is not only the largest and highest-level business conference in Zhejiang Province but also an important platform to showcase Zhejiang's economic vitality and support innovation among Zhejiang entrepreneurs. As the VIP vehicle for this conference, the ZEEKR 009 family undoubtedly became the focal point of the event.
The ZEEKR 009 family offers diverse configurations including 4-seater, 6-seater, and 7-seater models, comprehensively meeting the needs of high-end business and family travel. The flagship 4-seater ZEEKR 009 Glory, hailed as the "Rolls-Royce of MPVs," has become the preferred choice for high-net-worth individuals and celebrities. The 6-seater Executive Edition is acclaimed as the "luxury first-class cabin on land," while the 7-seater Passage Edition sets the "ultimate benchmark for luxury nanny vans."
From this perspective, through precise market positioning and outstanding product capabilities, ZEEKR has not only won market share and reputation but also initiated a transformation in the luxury MPV segment. The ZEEKR 009 family has made multiple appearances at major international summits, from the 2023 Hangzhou Asian Games to the 2025 Harbin Asian Winter Games, and the Fortune China 500 Summit, continuously redefining new standards as the "summit vehicle of choice." These top-tier events were previously dominated by imported or joint-venture brands, but now Chinese brands led by ZEEKR 009 have taken center stage. This not only marks the continuous rise of ZEEKR's brand influence but also demonstrates the ascent of China's new energy vehicle industry on the global stage.
Market performance further confirms ZEEKR's success: the new ZEEKR 009 has remained the sales champion in the MPV market segment priced above 400,000 RMB for four consecutive months after its launch. The flagship 4-seater ZEEKR 009 Glory achieved delivery of 1,500 units within 159 days of its launch, setting a new record in the luxury MPV market. Its user base covers high-end circles including business leaders, celebrities, and corporate executives, making it the absolute leader in the luxury MPV segment.
The ZEEKR 009 family is indeed a highly successful pure electric MPV!
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