NIO
NIO CommentatorThis year, the changes in Li Bin and the Nio brand are clearly visible. Many customers of the ES8 and L90 fit the ideal customer profile, a proportion that was very small in the past, which is good news for the Nio brand.
$NIO(NIO.US)'s comeback requires the 5566 upgrade. The BMW 3 Series only truly opened up its thinking after the L version was released, so the evolution trajectory of 5566 has precedents. The downside might be that its coolness will be significantly reduced, and it's highly likely to degrade into a grocery-getter, but for Nio, it's the right move.
Frankly, whether they talk about smart features or not doesn't matter—soon, no one will choose Nio for its smart features. They'll just see it as a reliable car, and that's enough.
Smart features are a double-edged sword. I must point out that many automakers will suffer badly because of this selling point—and it's not due to technical issues.
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