CHI KAN HLDGS established a new e-commerce platform "Digital Commerce Era"
CHI KAN HLDGS announced the establishment of a new e-commerce platform "Digital Commerce Era," which is planned to launch in the second quarter of 2023. The platform aims to support high-quality Chinese brands in expanding into global markets and provide consumers with favorable prices. The platform will adopt an innovative loyalty and rewards system to encourage user participation in promotion. In addition, the company also plans to launch an equity incentive plan to provide share rewards to KOCs, with the shares held by an independent trustee until they vest. The number of reward shares is limited to 10% of the total issued shares of the company
According to the Zhitong Finance APP, CHI KAN HLDGS (09913) announced that the group is pleased to establish a new e-commerce platform "Digital Commerce Era," which is planned to be officially launched in the second quarter of this year. The platform will operate under a strategic model that supports the global market expansion of high-quality brands primarily from China, enabling global consumers to obtain quality products at favorable prices. As part of its user engagement strategy, the platform will adopt an innovative loyalty and rewards system, allowing KOCs and consumers to accumulate reward points based on their promotional contributions and purchases. In addition, the company plans to launch an equity incentive plan that will provide share rewards to KOCs based on their promotional contributions.
On April 23, 2025, the board of directors resolved to adopt the share reward plan, and eligible participants will have the right to participate in the plan. According to the plan rules, shares will be acquired by an independent trustee (with costs borne by the company) and held in trust for selected participants until such shares vest according to the plan rules. The reward shares will be transferred to selected participants free of charge (but selected participants will bear all transaction costs of the transfer). During the term of the plan, the number of shares rewarded under the plan is limited to 10% of the total number of shares issued by the company as of the adoption date
