Brightcove introduces new vision for video engagement, powered by AI, under new owner, Bending Spoons, to meet customer demands.

Milan – Brightcove, a leading intelligent video engagement company, has announced a significant new phase in its development, emphasizing a fresh dedication to innovation, customer-focused strategies, and creating impactful digital interactions. With support from its new parent company, Bending Spoons, and integration of its advanced proprietary AI technology, Brightcove is redesigning its platform to cater to the increasing needs of Media and Enterprise clients. This represents a strategic shift in Brightcove's approach, highlighting a focus on enhancing customer experiences and technological advancements.