Huangshan Tourism plans to invest externally and acquire assets to further enrich its cultural and tourism product offerings

According to the announcement from Zhitong Finance APP, Huangshan Tourism (600054.SH) has announced that the company plans to invest in the establishment of Huangshan Yunqu Amusement Park Service Co., Ltd. (tentative name, subject to registration by the market supervision and administration department, hereinafter referred to as "project company"). The company will contribute cash of 90 million yuan, accounting for 100% of the registered capital of the project company, and will participate in the bidding for a state-owned construction land use right (hereinafter referred to as "project construction land") located in Ma Dao Village, Biyang Town, Yi County, Huangshan City, and Gu Xi Village, Hongcun Town, with an area of 86,063 square meters. The starting price for this bidding is 54.245669 million yuan, and the construction project property and attached structures will be transferred along with the land, with a transfer price of 28.2776 million yuan not subject to bidding.

The purpose of this external investment to establish the project company and participate in the bidding for the project construction land is to align with the development trend of leisure and vacation tourism, meet the overall strategic development needs of the company, increase resource reserves, and create a comprehensive family vacation project. The project construction land is located to the east of Yi County, Huangshan City, adjacent to the world cultural heritage sites of Xidi and Hongcun, with obvious location advantages and good site conditions. This external investment and asset bidding will help the company further enrich its cultural tourism product offerings, enhance brand and market value, strengthen the company's overall competitiveness and sustainable development capabilities, and align with the company's long-term planning and development strategy