KING FOOK HOLD: Optimistic about sales during the National Day and Christmas peak seasons

KING FOOK HOLD (00280.HK) CEO Wu Yinxian stated during an interview that, according to government figures, retail sales in Hong Kong have stopped declining, with the watch and jewelry industry showing slight growth; she is satisfied with summer sales and optimistic about sales during the National Day and Christmas peak seasons, hoping that the cold winter has passed. She also expressed the hope that the government will more actively promote Hong Kong's advantages to mainland China and overseas, and hold more large-scale events to attract more tourists and business visitors to Hong Kong.

As gold prices continue to hit new highs, Wu Yinxian stated that the company does not predict gold price trends but believes that the current upward momentum is related to geopolitical factors and the outlook for the U.S. dollar, with no significant changes in these factors. The company has always adopted a prudent hedging strategy, using "gold bonds" to fully hedge its inventory, so fluctuations in gold prices will not affect its main business performance. However, she acknowledged that high gold prices make customers more cautious when shopping, and the company will launch more new products to ensure that designs are elegant and appropriate while reducing the amount of gold used, hoping to maintain or slightly increase product prices