News: Baozun reported a continued loss in the third quarter compared to the same period last year
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In the third quarter, Baozun's revenue increased by 4.8% year-on-year to 2.16 billion yuan, and the operating loss narrowed from 115 million yuan in the same period last year to 25.6 million yuan. The non-GAAP net loss narrowed from 66.8 million yuan in the same period last year to 40.2 million yuan. E-commerce services achieved profitability, while the brand management business's losses narrowed. After the earnings report was released, Baozun's stock fell by 5.8% and 4.9% in New York and Hong Kong, respectively
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