Block Inc. Reports 124 Million Transactions and 10% Growth During Black Friday Cyber Monday Weekend
Block Inc. reported processing over 124 million transactions during the Black Friday and Cyber Monday weekend, a 10% year-over-year increase. Approximately 49.8 million unique consumers engaged with Block’s platforms, and over 1.3 million businesses were served. Key growth sectors included services (91% increase), home and garden (23% rise), and travel and experiences (13% up). Gift card spending reached $33.5 million, and social media purchases through Cash App Card grew 13%. Midtown Atlanta recorded the highest number of repeat customers.
Block Inc. reported processing over 124 million transactions across Square, Cash App, and Afterpay during the Black Friday and Cyber Monday weekend, representing a 10% year-over-year increase. Approximately 49.8 million unique consumers engaged with Block’s platforms, and more than 1.3 million businesses were served during this period. Key growth sectors included services, which saw a 91% year-over-year increase, home and garden with a 23% rise, and travel and experiences up 13%. The top trending retail products were shirts and tops, shoes, and pants. Gift card spending reached $33.5 million, and social media purchases through Cash App Card grew 13% among young consumers. Midtown Atlanta recorded the highest number of repeat customers, with 57,900 and 469,000 local transactions. The peak spending day was Saturday across all neighborhoods. All data presented are unaudited and subject to adjustment. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Block Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251202324557) on December 02, 2025, and is solely responsible for the information contained therein. © Copyright 2025 - Public Technologies (PUBT)
