Viasat Report Finds Nearly Half of Mobile Users Ready to Switch to Satellite Services
ViaSat Inc.'s report reveals strong consumer demand for direct-to-device satellite connectivity, with 60% willing to pay more and nearly half ready to switch providers. The study highlights opportunities and competition for mobile operators as satellite services become crucial for coverage and growth. Demand varies by market, with less developed regions favoring high-data-rate applications and developed markets prioritizing messaging and emergency services.
ViaSat Inc. has released a new market analysis revealing strong consumer demand for direct-to-device (D2D) satellite connectivity. Based on a survey of over 12,000 global smartphone users across 12 markets, the report shows that 60% of respondents would pay more for satellite services, and nearly half are willing to switch mobile providers to access this technology. The findings highlight an inflection point for mobile network operators, who face both new revenue opportunities and increased competition as satellite connectivity becomes essential for reliable coverage, digital inclusion, and economic growth. The report also notes differences in demand: users in less economically developed markets are more interested in high-data-rate applications like web browsing and video calls via satellite, while those in developed markets prioritize messaging and emergency services. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. ViaSat Inc. published the original content used to generate this news brief on December 03, 2025, and is solely responsible for the information contained therein. © Copyright 2025 - Public Technologies (PUBT) Original Document: here
