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EXPEDIA LAUNCHES SHOPPABLE SET-JETTING TRAVEL HUB TO TURN ON-SCREEN SCENES INTO REAL-LIFE ITINERARIES
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Expedia has launched a new shoppable "Set-Jetting" travel hub, capitalizing on the trend of travelers booking trips inspired by TV shows and movies. The hub offers curated hotels, activities, and flights to destinations featured in popular media, as well as locations where cast members stayed during filming. This initiative aims to turn "watchlist wanderlust into real trips" for a growing number of travelers, particularly Gen Z and Millennials.
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