The price of Wuliangye has been adjusted downwards for the first time in ten years: Wuliangye stated that the "price reduction" actually reflects the price after subsidies

It is rumored that Wuliangye (000858.SZ) will adjust the actual selling price of its core product, the eighth generation Pu Wu, starting next year. Specifically, while maintaining the official payment price of RMB 1,019 per bottle (the same below), it will provide distributors with a discount of RMB 119 per bottle, bringing the actual invoicing price down to RMB 900 per bottle, marking the first price reduction in nearly a decade.

However, the Daily Economic News quoted the company's response stating that the rumored "price reduction" is actually a reflection of the price after the implementation of the company's relevant subsidy support policy, and the factory price of RMB 1,019 per bottle for the eighth generation Pu Wu has not been adjusted