
The Bull Case For Morgan Stanley (MS) Could Change Following ETF AUM Milestone And New Debt Issuance

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Morgan Stanley has issued US$22.76 million in senior unsecured notes and its ETF platform has surpassed US$10 billion in assets under management. This growth in ETFs highlights Morgan Stanley's focus on fee-based revenue streams. The expansion from 6 to 18 ETFs raises questions about its impact on wealth franchise and pricing power. Despite these developments, the firm's narrative projects $76 billion revenue and $17.2 billion earnings by 2028, with a fair value estimate of $169.52, indicating a potential downside to its current stock price.
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