<div id="readability-page-1"><div> <p id="speakable-summary">If you’re a parent with young children, then you’ll probably hear this a lot on Christmas Eve: “Where’s Santa right now?” With tracking tools like the NORAD Santa Tracker and Google’s Santa Tracker, everyone can know when Father Christmas will arrive. Plus, there are now some new AI tools to bring the holiday magic.</p> <p>Here’s how to follow Santa’s journey this Christmas Eve with the help of AI.</p> <h3 id="h-track-santa-claus-with-norad">Track Santa Claus with NORAD</h3> <p>NORAD (North American Aerospace Defence Command) had the first-ever Santa tracker in 1955. While it used to be just a boring animation of Santa’s sleigh and reindeer flying across a map, NORAD has added tons of features since then, such as fun mini-games, videos, stories, and Christmas music.</p>   <p>Recently, NORAD’s Santa Tracker teamed up with OpenAI to introduce new AI-powered features. These include an image generator that transforms your selfie into an animated elf character, a tool for generating toy ideas and converting them into printable coloring book pages, and a fill-in-the-blank storytelling tool that allows families to add names, places, and other details to create a fun holiday story to read aloud.</p> <figure><img height="706" src="https://imageproxy.pbkrs.com/https://techcrunch.com/wp-content/uploads/2022/12/Screen-Shot-2022-12-17-at-3.26.41-PM.png/query-dz02ODA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" width="1337" original-src="https://imageproxy.pbkrs.com/https://techcrunch.com/wp-content/uploads/2022/12/Screen-Shot-2022-12-17-at-3.26.41-PM.png/query-dz02ODA"/><figcaption><span><strong>Image Credits:</strong> NORAD</span><span><strong>Image Credits:</strong>NORAD</span></figcaption></figure> <p>Rather than a 2D model, the NORAD Santa tracker has a 3D visual depiction of Santa’s journey as the platform was built on Cesium’s open source 3D mapping library. It also uses Bing Maps satellite imagery, making the globe look more “realistic.”</p> <p>Along with the tracker tool, users can also see a “Santa Cam,” which has videos of Santa making his way around the world to deliver presents to every kid on the nice list.</p> <p>NORAD’s website has Santa’s North Pole Village, which includes a holiday countdown, arcade-style games, kid-friendly music, an online library and various videos that can be watched on NORAD’s official YouTube channel.</p> <div> <div>  <p>Techcrunch event</p> <div>  <p><span>San Francisco</span> <span>|</span> <span>October 13-15, 2026</span> </p>  </div> </div> </div> <p>NORAD Santa tracker is available on noradsanta.org, or you can download the official NORAD Tracks Santa app on Apple’s App Store or the Google Play Store. The website is available in English, Chinese, French, Spanish, Japanese, German, Italian and Portuguese.</p> <p>You can also track Santa through NORAD Tracker’s social media accounts, such as Facebook, Twitter and Instagram.</p> <p>For a more personable experience, call 1-877-HI-NORAD (1-877-446-6732), and you’ll speak with a volunteer from the organization’s call center who’ll update you on Santa’s location.</p> <h3 id="h-track-santa-claus-with-google">Track Santa Claus with Google</h3> <p>Google’s Santa Tracker launched in 2004 and simulates the tracking of Santa. The website features a live map of Santa’s current location, his next stop, a live video feed of his route, and the estimated arrival time for each location. It also shows the total distance that Santa has traveled so far and the number of presents he has delivered.</p> <figure><img height="1000" src="https://imageproxy.pbkrs.com/https://techcrunch.com/wp-content/uploads/2022/12/tracker.png/query-dz02ODA?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" width="1333" original-src="https://imageproxy.pbkrs.com/https://techcrunch.com/wp-content/uploads/2022/12/tracker.png/query-dz02ODA"/><figcaption><span><strong>Image Credits:</strong> Google</span><span><strong>Image Credits:</strong>Google</span></figcaption></figure> <p>Throughout December, the page operates as Santa’s Village, where users can play mini-games, take quizzes, watch animated videos and explore other interactive activities. For instance, players can build their own elf in Google’s “Elf Maker” game as well as host a concert with “Elf Jamband.” Kids can also learn how to code with easy and fun tutorials like “Code Boogie.”</p>   <p>Additionally, users can enlist the help of Google Assistant to learn about Santa’s whereabouts. You can ask, “Hey Google, where’s Santa?” or even “What’s new at the North Pole?” which lets you tune into Google’s North Pole Newscast, where you can hear what Santa and his elves are up to that day. Google Assistant also lets you call Santa himself. </p> <p><em>This story was updated after publication. </em></p> </div></div>

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<p>Parents can track Santa Claus this Christmas Eve using AI tools like NORAD Santa Tracker and Google's Santa Tracker. NORAD's tracker, enhanced with OpenAI features, offers a 3D visual, games, and a Santa Cam. Google's tracker provides a live map, games, and Google Assistant integration. Both platforms offer interactive activities and are accessible via websites, apps, and social media.</p>

- The article discusses holiday tracking tools for Santa Claus, featuring NORAD and Google’s Santa Tracker.  
- NORAD’s tracker includes new AI features like image generation, interactive storytelling, and a 3D visual depiction of Santa's journey, while Google’s tracker offers a live map, mini-games, and coding tutorials.  
- Both platforms provide ways to engage with the tracking experience, including social media updates and direct communication with volunteers.

How to track Santa Claus this Christmas Eve using AI