Lei Jun: Now, whenever I hear the word 'marketing', I feel a bit nauseous

Xiaomi Corporation founder Lei Jun discussed the price increase of the new generation SU7 during a live broadcast, stating that due to rising costs, they cannot increase quantity without raising prices, and he hopes for understanding from netizens. He expressed his aversion to small-character marketing, believing that marketing is a neutral term but has led to misunderstandings about Xiaomi's image as a technology company. He mentioned that being called a "marketing master" is a misunderstanding and hopes the marketing industry receives the respect it deserves. Lei Jun also addressed the issue of losing over 200,000 followers, stating that this is just a 0.6% change, caused by poor conditions and fewer video updates