BUZZ-China's smartphone market dips 1% last year, Huawei reclaims top spot, Omdia says

Reuters
2026.01.15 15:59
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China's smartphone market declined by 1% last year, with Huawei regaining the top position, holding a 17% market share, according to Omdia. Vivo ranked second with 16% market share, shipping 46 million units. Apple maintained third place with 45.9 million units shipped, benefiting from a product differentiation strategy. The research indicates that last year's subsidy policies mainly boosted existing demand rather than creating new growth, but brands have adapted their strategies for future stability.