50 brands collectively signed a contract with Alibaba AliExpress
Wall Street News learned that on January 22, over 50 leading brands in the industry, including Honor, Baseus, and Nubia, collectively signed the AliExpress "Super Brand Going Global Plan," leveraging the platform for overseas expansion. Since AliExpress increased its investment in the brand sector last September and clearly stated its goal to achieve higher transactions at half the cost of Amazon, AliExpress is accelerating its transformation into a new main stage for mid-to-high-end brands going global. (All Weather Technology)
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