
03:50 ETWorld Gym Corporation Partners with Philcos to Launch Branded Merchandise Line

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World Gym Corporation has partnered with Philcos to launch a new line of branded merchandise, expanding its presence in the lifestyle apparel market. The exclusive licensing agreement will see World Gym apparel available at major North American retailers, including Abercrombie & Fitch, Urban Outfitters, and La Maison Simons. The rollout is set to begin in March 2024, with the aim of connecting with a broader audience and enhancing the brand's visibility beyond fitness. This partnership follows World Gym's acquisition of World Gym International, solidifying its position as a global fitness leader.
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