BDA Inks Official Licensee Deal to Rev Up Harley-Davidson Merchandise

Woodinville, Washington - In a recent announcement on July 23, 2026, Bensussen Deutsch & Associates, LLC (BDA) unveiled its partnership to produce and supply tailor-made apparel for every Harley-Davidson dealership across the United States and Canada. BDA, a renowned merchandise agency, secured this deal to cater to all locations, signaling a significant milestone in their operations. This collaboration reinforces BDA as a prominent player, further solidifying its presence in the industry.