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NEWBORNTOWN
09911.HK
Newborn Town Inc., an investment holding company, engages in the social networking business worldwide. The company operates and maintains mobile platforms, which offers live stream performances; sells virtual items, as well as owned and third-party platforms; offers self-developed mobile applications that provides advertising spaces to agencies of advertisers, as well as support services. It also operates MICO, an open social networking platform; YoHo, an audio social networking platform; SUGO, a companion-based social networking platform; TopTop, a game-oriented social networking platform; and LGBTQ+ platforms, such as Blued, Finka, and Heesay. The company was founded in 2009 and is headquartered in Beijing, the People’s Republic of China.
6.335 T
09911.HKMarket value -Rank by Market Cap -/-

Financial Score

10/12/2025 Update
B
Interactive Media and ServicesIndustry
Industry Ranking7/24
Industry medianC
Industry averageC
Score Analysis
Peer Comparison
  • Criteria
    Rating
  • Profit ScoreA
    • ROE45.21%A
    • Profit Margin12.41%B
    • Gross Margin55.80%B
  • Growth ScoreA
    • Revenue YoY42.92%A
    • Net Profit YoY35.10%B
    • Total Assets YoY32.11%A
    • Net Assets YoY-3.61%D
  • Cash ScoreB
    • Cash Flow Margin805.58%B
    • OCF YoY42.92%A
  • Operating ScoreA
    • Turnover1.74A
  • Debt ScoreC
    • Gearing Ratio45.22%C

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Institutional View & Shareholder

Analyst Ratings

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    News
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    Understanding the Market | NEWBORNTOWN rose nearly 9% in early trading, achieving revenue of nearly 5 billion yuan in the first three quarters, with innovative business growth of about 70%

    NEWBORNTOWN rose nearly 9% in early trading, and as of the time of writing, it was up 8.88%, trading at HKD 12.14, with a transaction volume of HKD 33.9129 million. In terms of news, NEWBORNTOWN released its operational data announcement for the first three quarters, stating that as of September 30, the company's total revenue is expected to be between RMB 4.91 billion and RMB 4.99 billion, a year-on-year increase of 37.6% to 39.9%. Among them, social business revenue is approximately RMB 4.38 billion to RMB 4.44 billion, a year-on-year increase of about 34.5% to 36.4%; innovative business revenue is approximately RMB 530 million to RMB 550 million, with a year-on-year increase of as much as 69.9% to 76.3%, continuing the strong development trend overall. The announcement shows that NEWBORNTOWN's revenue significantly increased year-on-year in the first three quarters, mainly due to the steady growth of diversified social products driven by AI technology. It is worth noting that in the first three quarters, the company's main products have continuously enhanced their market competitiveness in the Middle East and North Africa. By improving product strength and operational precision, as well as enhancing content ecology and community atmosphere, the company's core competitive advantages have been further consolidated

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    Understanding the Market | NEWBORNTOWN rose over 5% in the morning as the company's competitiveness in the Middle East and North Africa market continues to strengthen

    NEWBORNTOWN rose over 5% in the morning, and as of the time of writing, it is up 3.98%, trading at HKD 11.5, with a transaction volume of HKD 30.1316 million. Citi released a research report stating that NEWBORNTOWN, leveraging its early mover advantage and the construction of an operational moat, has driven revenue growth from diversified applications through its product strategy. Its agile, asset-light business model allows for high returns on equity and reliable cash flow generation. Citi expects NEWBORNTOWN's revenue and core EBIT to achieve compound annual growth rates of 24% and 27%, respectively, over the three years from 2025 to 2027. This is the first coverage of NEWBORNTOWN, with a "Outperform" rating and a target price of HKD 17.5. It is reported that NEWBORNTOWN's competitiveness in the Middle East and North Africa (MENA) market is continuously strengthening. According to the company's financial report, its business scale in the MENA region grew by over 60% year-on-year in both 2024 and the first half of 2025, demonstrating a strong growth trend. Citi pointed out that the MENA region has a population of over 570 million, with a median age of only 26 years, and the number of internet users reaching 400 million, with an average daily usage time of social applications exceeding 210 minutes, which is 1.5 times, 1.8 times, and 2 times that of the United States, China, and Germany, respectively, and far exceeds the global average of 143 minutes

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