ZAWYA: Visa launches its third round of She’s Next in Egypt
Zawya·- Women entrepreneurs in Egypt are driven by the realization of dreams (29%), personal and professional growth (29%), and financial independence (27%). - They primarily fund their businesses through personal savings (63%) and support from friends or family (43%), while also leading in AI adoption, using technologies like chatbots (56%) and data analytics (55%). - The launch of Visa's "She's Next" initiative aims to empower these entrepreneurs by providing resources for digital transformation and strategic growth, with applications open until May 9, 2026.