Magnite Targets CTV Growth With Walmart, Samsung Partnerships and AI Ad Tools
Market Beat·
- Magnite is positioning itself as a primary supply-side platform infrastructure provider for connected-TV advertising by partnering with major global media and commerce companies.
- The company is expanding its market reach through new strategic relationships with Walmart and Samsung, alongside innovations in data activation and AI-driven ad workflows.
- Magnite is prioritizing revenue growth and infrastructure cost reductions, leading to a raised EBITDA-margin guidance of at least 37%.