The Great Consumer Reset: How Legacy Brands are Buying Back Our Attention
Global Report·
- Global consumer and service giants such as Starbucks, Yum Brands, Domino's Pizza, PepsiCo, Roku, and Pfizer are undergoing significant strategic transformations in 2026.
- These companies are adapting to fragmented consumer attention and shifting habits by refocusing on core assets, expanding digital and physical networks, and navigating post-pandemic market realities.
- This widespread market readjustment aims to help major enterprises overcome industry pressures and secure long-term growth in a competitive economic environment.