Wayfair

Forecast & Rating32 analysts currently cover Wayfair, with about 59.4% giving a positive rating — meaning they expect the stock to rise. The average price target is $95.70, about 6.7% upside from the current price of $89.71. Price targets range from $74.00 to $123.00 — a wide spread, showing clear disagreement over just how much Wayfair can rise. Historically, about 68.7% of past price targets were eventually met, which adds credibility. For you, this means institutional views on Wayfair are split — bulls and bears coexist, so you'll need to weigh it against your own judgment. Data as of Jul 29, 2026; for reference only and not investment advice.