<p>迈克尔·乔丹被广泛认为是史上最伟大的篮球运动员之一。他的职业生涯始于 1984 年，当时他被芝加哥公牛队选中，排名第三。在 NBA 的 15 个赛季中，乔丹带领公牛队赢得了六次总冠军（1991-1993 年，1996-1998 年），并获得了五次最有价值球员（MVP）奖。</p>
<p>作为史上最伟大的得分威胁之一，迈克尔·乔丹获得了许多得分王头衔，许多人认为这些记录可能永远不会被打破。他在常规赛和季后赛中的场均得分分别为 30.1 和 33.4 分，这一成就令人印象深刻，使他在全球许多篮球迷中享有 “GOAT”（史上最伟大）的地位（这无疑是一个值得讨论的话题）。</p>
<p>然而，迈克尔·乔丹的卓越表现不仅仅局限于篮球场上。像其他一些有史以来收入最高的球员一样，乔丹利用自己作为体育巨星的名人身份，在场外增加了自己的财富。事实上，他在场外赚的钱比打球还多。</p>
<p>让我们深入了解一下迈克尔·乔丹的职业收入，以及他在打篮球和其他商业事业中赚了多少钱。</p>
<h2>本文要点：</h2>
<ul>
<li>迈克尔·乔丹无疑是史上最伟大的篮球运动员之一，在 NBA 期间得到了应有的报酬。</li>
<li>然而，乔丹在场外赚的钱要比打球多得多 - 这就是差额的具体数额。</li>
<li>如果你正在寻找一些潜力巨大的股票，一定要获取我们全新的 “下一个英伟达” 报告的免费副本。其中包括一家我们确信具有 10 倍潜力的软件公司。</li>
</ul>
<h2>乔丹的品牌与他的篮球收入</h2>
<p><img src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2024/08/Michael-Jordan.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2024/08/Michael-Jordan.jpg"/></p>
<p>迈克尔·乔丹在公牛队比赛</p>
<p>迈克尔·乔丹在他的职业生涯中确实签下了一些利润丰厚的合同。他被大多数体育爱好者认为是史上最伟大的篮球运动员，他的 15 年职业生涯总共赚取了 9400 万美元的薪水（根据通货膨胀调整为今天的 17100 万美元）。他最赚钱的几年是在芝加哥公牛队和华盛顿奇才队的最后几个赛季，乔丹在他的最后一个赛季单单就赚取了 3300 万美元。</p>
<p>然而，与此形成鲜明对比的是，他从代言中获得的收入是天文数字。</p>
<p>首先，乔丹在 1984 年与 <strong>耐克</strong> 签署了一份巨额合同，最初是一份每年 50 万美元的五年合同。然而，这一合作关系发展成了备受欢迎的 Air Jordan 品牌，在 2022 年单单就创造了超过 50 亿美元的收入。各种报道表明，乔丹在 2022 年从他与耐克和其他公司（如 <strong>可口可乐</strong> 和 <strong>麦当劳</strong>）的代言中赚取了 1.5 亿美元，终身代言收入约为 18 亿美元。据估计，他与耐克的合作伙伴关系已经创造了约 13 亿美元的终身收入，但在这方面的估计各不相同。</p>
<h2>乔丹的品牌合作</h2>
<p><img src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2020/01/imageforentry20-rgp.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2020/01/imageforentry20-rgp.jpg"/></p>
<p>耐克办公楼</p>
<p>迈克尔·乔丹签署了许多利润丰厚的品牌合同，这些合同对他估计的净资产 30 亿美元起到了重要贡献。他最著名的合作伙伴关系是与耐克，这一合作始于 1984 年，合同价值每年 50 万美元。这一合作关系发展成了极其成功的 Air Jordan 品牌，在 2022 年单单为耐克创造了超过 50 亿美元的收入。乔丹从这些销售中获得约 5% 的版税，2022 年约为 2.56 亿美元。</p>
<p>除了耐克，乔丹还与 Gatorade、Hanes 和 Upper Deck 等品牌建立了持久的合作关系。他与 Hanes 的代言合同始于 1989 年，据报道在结束前的几年中为他赚取了约 1400 万美元。他还与 Gatorade 合作，为该品牌的营销活动做出贡献，巩固了他在体育代言中的影响力。</p>
<p>此外，乔丹共同拥有 NASCAR 车队 23XI Racing，并投资于奢侈龙舌兰品牌 Cincoro，进一步实现了他的业务多样化。他的投资不仅局限于体育领域，还涉及 DraftKings，并经营着几家餐厅，包括迈克尔·乔丹牛排餐厅。这些品牌合作和投资展示了乔丹将自己的体育传奇转化为跨越各个行业的巨大财务成功的卓越能力。</p>
<h2>令人印象深刻的净资产</h2>
<p><img src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2022/03/imageForEntry11-qqJ.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2022/03/imageForEntry11-qqJ.jpg"/></p>
<p>一大堆 100 美元钞票</p>
<p>截至 2024 年，迈克尔·乔丹的净资产估计为 35 亿美元，使他成为历史上最富有的 NBA 球员。这笔可观的财富主要来自他成功的篮球生涯和利润丰厚的商业投资。乔丹的财务上升在他于 2023 年 8 月以约 30 亿美元出售夏洛特黄蜂队的多数股权后加速，这笔交易突显了他的商业头脑和体育品牌价值的不断增长。</p>
<p>除了他在 NBA 的收入约 9000 万美元外，乔丹通过与耐克、Gatorade 和 Hanes 等主要品牌的代言赚取了超过 18 亿美元。他与耐克的合作，特别是通过 Air Jordan 品牌，一年创造了数十亿美元的收入。除篮球外，乔丹在各个领域的投资，包括餐厅和科技公司的股权，进一步巩固了他作为体育和商业界杰出人物的地位。</p>
<h2><strong>在申请社会保障之前必须做的第一件事（赞助商）</strong></h2>
<p>选择正确（或错误）的时间申请社会保障可能会极大地改变您的退休生活。因此，在做出您财务生活中最重要的决定之前，最好能够对您的完整财务状况进行额外的审视。</p>
<p>财务顾问可以帮助您决定适合您和您的家人的正确社会保障选择。找到合格的财务顾问并不难。SmartAsset 的免费工具可以为您匹配最多三名为您提供服务的财务顾问，您可以免费面试您匹配的顾问，以决定哪一位适合您。</p>
<p>点击这里，与最多 3 名乐于帮助您优化社会保障收益的财务专家匹配。</p>
<p>这篇文章介绍了迈克尔·乔丹通过品牌合作赚取的金额与他的职业生涯收入相比。</p>

耐克

可口可乐

<p>迈克尔·乔丹被认为是最伟大的篮球运动员之一，他从代言活动中赚取的金额远远超过 NBA 的薪水。在 15 个赛季中，他大约赚取了 9000 万美元的薪水，而仅与耐克的合作就创造了超过 13 亿美元的终身收入。2022 年，他从耐克赚取了约 4500 万美元，并与可口可乐、佳得乐等品牌签订了利润丰厚的合同。他的估计净资产为 25 亿美元，展示了他从体育转向商业企业的成功之路，包括共同拥有一支 NASCAR 车队并投资于各种品牌</p>

<p>Michael Jordan is widely regarded as one of the greatest basketball players of all time. His professional career began in 1984 when he was drafted by the Chicago Bulls as the third overall pick. Over 15 seasons in the NBA, Jordan led the Bulls to six championships (1991-1993, 1996-1998) and earned five Most Valuable Player (MVP) awards.</p>
<div class="lb-trans"><p>迈克尔·乔丹被广泛认为是史上最伟大的篮球运动员之一。他的职业生涯始于 1984 年，当时他被芝加哥公牛队选中，排名第三。在 NBA 的 15 个赛季中，乔丹带领公牛队赢得了六次总冠军（1991-1993 年，1996-1998 年），并获得了五次最有价值球员（MVP）奖。</p>
</div><p>One of the greatest scoring threats of all time, Michael Jordan holds a number of scoring titles which many consider to likely never be beaten. His regular season and playoff points per game average of 30.1 and 33.4 points per game is an impressive feat, earning him “GOAT” status among many basketball fans globally (a debate worth having, for sure).</p>
<div class="lb-trans"><p>作为史上最伟大的得分威胁之一，迈克尔·乔丹获得了许多得分王头衔，许多人认为这些记录可能永远不会被打破。他在常规赛和季后赛中的场均得分分别为 30.1 和 33.4 分，这一成就令人印象深刻，使他在全球许多篮球迷中享有 “GOAT”（史上最伟大）的地位（这无疑是一个值得讨论的话题）。</p>
</div><p>That said, Michael Jordan’s excellence has extended beyond the basketball court. Like some of the other highest-earning players of all time, Jordan has used his celebrity status as a sports superstar to grow his wealth off the court. In fact, he’s made more money off the court than playing ball.</p>
<div class="lb-trans"><p>然而，迈克尔·乔丹的卓越表现不仅仅局限于篮球场上。像其他一些有史以来收入最高的球员一样，乔丹利用自己作为体育巨星的名人身份，在场外增加了自己的财富。事实上，他在场外赚的钱比打球还多。</p>
</div><p>Let’s dive into Michael Jordan’s career earnings, and just how much he’s estimated to have made playing basketball versus his other business endeavors.</p>
<div class="lb-trans"><p>让我们深入了解一下迈克尔·乔丹的职业收入，以及他在打篮球和其他商业事业中赚了多少钱。</p>
</div><h2>Key Points About This Article:</h2>
<ul>
<li>Michael Jordan is undoubtedly one of the greatest basketball players of all time, and has certainly been compensated as such during his time in the NBA.</li>
<li>However, Jordan has made much more money off the court than playing ball – here’s what the difference amounts to.</li>
<li>If you’re looking for some stocks with huge potential, make sure to grab a free copy of our <strong>brand-new “The Next NVIDIA” report</strong>. It features a software stock we’re confident has 10X potential.</li>
</ul>
<div class="lb-trans"><h2>本文要点：</h2>
<ul>
<li>迈克尔·乔丹无疑是史上最伟大的篮球运动员之一，在 NBA 期间得到了应有的报酬。</li>
<li>然而，乔丹在场外赚的钱要比打球多得多 - 这就是差额的具体数额。</li>
<li>如果你正在寻找一些潜力巨大的股票，一定要获取我们全新的 “下一个英伟达” 报告的免费副本。其中包括一家我们确信具有 10 倍潜力的软件公司。</li>
</ul>
</div><h2>Jordan’s Brand Versus His Basketball Earnings</h2>
<div class="lb-trans"><h2>乔丹的品牌与他的篮球收入</h2>
</div><p><img src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2024/08/Michael-Jordan.jpg" alt="" original-src="https://247wallst.com/wp-content/uploads/2024/08/Michael-Jordan.jpg"/></p>
<p>Michael Jordan playing on the Bulls</p>
<div class="lb-trans"><p>迈克尔·乔丹在公牛队比赛</p>
</div><p>Michael Jordan certainly earned some lucrative deals during his playing career. Largely considered to be the greatest basketball player of all time by most sports aficionados, his 15 year career brought in $94 million in salary (around $171 million in today’s dollars, adjusted for inflation). His highest-earning years came during his final seasons with the Chicago Bulls and Washington Wizards, where Jordan brought in $33 million in his final season alone.</p>
<div class="lb-trans"><p>迈克尔·乔丹在他的职业生涯中确实签下了一些利润丰厚的合同。他被大多数体育爱好者认为是史上最伟大的篮球运动员，他的 15 年职业生涯总共赚取了 9400 万美元的薪水（根据通货膨胀调整为今天的 17100 万美元）。他最赚钱的几年是在芝加哥公牛队和华盛顿奇才队的最后几个赛季，乔丹在他的最后一个赛季单单就赚取了 3300 万美元。</p>
</div><p>However, his income from endorsements has been astronomical in contrast.</p>
<div class="lb-trans"><p>然而，与此形成鲜明对比的是，他从代言中获得的收入是天文数字。</p>
</div><p>First off, Jordan signed a massive deal with <strong>Nike</strong>(NYSE:NKE) in 1984, which was initially a five year deal worth $500,000 a year. However, this partnership has evolved into the highly-popular Air Jordan brand, which generated more than $5 billion in revenue in 2022 alone. Various reports have indicated that Jordan earned $150 million from his Nike endorsements during the 2022 year, and around $1.8 billion over the lifetime of his endorsements with Nike and other companies such as <strong>Coca-Cola</strong>(NYSE:KO) and <strong>McDonald’s</strong>(NYSE:MCD). It’s estimated that his Nike partnership has generated around $1.3 billion in lifetime earnings, but estimates vary on this front.</p>
<div class="lb-trans"><p>首先，乔丹在 1984 年与 <strong>耐克</strong> 签署了一份巨额合同，最初是一份每年 50 万美元的五年合同。然而，这一合作关系发展成了备受欢迎的 Air Jordan 品牌，在 2022 年单单就创造了超过 50 亿美元的收入。各种报道表明，乔丹在 2022 年从他与耐克和其他公司（如 <strong>可口可乐</strong> 和 <strong>麦当劳</strong>）的代言中赚取了 1.5 亿美元，终身代言收入约为 18 亿美元。据估计，他与耐克的合作伙伴关系已经创造了约 13 亿美元的终身收入，但在这方面的估计各不相同。</p>
</div><h2>Jordan’s Brand Deals</h2>
<div class="lb-trans"><h2>乔丹的品牌合作</h2>
</div><p><img src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2020/01/imageforentry20-rgp.jpg" alt="" original-src="https://247wallst.com/wp-content/uploads/2020/01/imageforentry20-rgp.jpg"/></p>
<p>A Nike office building</p>
<div class="lb-trans"><p>耐克办公楼</p>
</div><p>Michael Jordan has secured numerous lucrative brand deals that significantly contributed to his estimated net worth of $3 billion. His most notable partnership is with Nike, which began in 1984 with a groundbreaking contract worth $500,000 per year. This deal evolved into the immensely successful Air Jordan brand, generating over $5 billion in revenue for Nike in 2022 alone. Jordan earns approximately 5% in royalties from these sales, translating to around $256 million in 2022.</p>
<div class="lb-trans"><p>迈克尔·乔丹签署了许多利润丰厚的品牌合同，这些合同对他估计的净资产 30 亿美元起到了重要贡献。他最著名的合作伙伴关系是与耐克，这一合作始于 1984 年，合同价值每年 50 万美元。这一合作关系发展成了极其成功的 Air Jordan 品牌，在 2022 年单单为耐克创造了超过 50 亿美元的收入。乔丹从这些销售中获得约 5% 的版税，2022 年约为 2.56 亿美元。</p>
</div><p>In addition to Nike, Jordan has established enduring relationships with brands like Gatorade, Hanes, and Upper Deck. His endorsement deal with Hanes started in 1989 and reportedly earned him about $14 million over the years before its conclusion in 2021. He has also partnered with Gatorade, contributing to the brand’s marketing campaigns and solidifying his status as an influential figure in sports endorsements.</p>
<div class="lb-trans"><p>除了耐克，乔丹还与 Gatorade、Hanes 和 Upper Deck 等品牌建立了持久的合作关系。他与 Hanes 的代言合同始于 1989 年，据报道在结束前的几年中为他赚取了约 1400 万美元。他还与 Gatorade 合作，为该品牌的营销活动做出贡献，巩固了他在体育代言中的影响力。</p>
</div><p>Moreover, Jordan co-owns the NASCAR team 23XI Racing and has invested in the luxury tequila brand Cincoro, further diversifying his business portfolio. His ventures extend beyond sports, as he has also been involved with DraftKings and operates several restaurants, including Michael Jordan’s Steak House. These brand deals and investments illustrate Jordan’s remarkable ability to leverage his sports legacy into substantial financial success across various industries.</p>
<div class="lb-trans"><p>此外，乔丹共同拥有 NASCAR 车队 23XI Racing，并投资于奢侈龙舌兰品牌 Cincoro，进一步实现了他的业务多样化。他的投资不仅局限于体育领域，还涉及 DraftKings，并经营着几家餐厅，包括迈克尔·乔丹牛排餐厅。这些品牌合作和投资展示了乔丹将自己的体育传奇转化为跨越各个行业的巨大财务成功的卓越能力。</p>
</div><h2>Impressive New Worth</h2>
<div class="lb-trans"><h2>令人印象深刻的净资产</h2>
</div><p><img src="https://imageproxy.pbkrs.com/https://247wallst.com/wp-content/uploads/2022/03/imageForEntry11-qqJ.jpg" alt="" original-src="https://247wallst.com/wp-content/uploads/2022/03/imageForEntry11-qqJ.jpg"/></p>
<p>A large pile of $100 bills</p>
<div class="lb-trans"><p>一大堆 100 美元钞票</p>
</div><p>Michael Jordan’s net worth is currently estimated at $3.5 billion as of 2024, making him the wealthiest NBA player in history. This significant fortune primarily stems from his successful basketball career and lucrative business ventures. Jordan’s financial ascent accelerated after he sold his majority stake in the Charlotte Hornets for approximately $3 billion in August 2023, a deal that underscored his business acumen and the rising value of sports franchises.</p>
<div class="lb-trans"><p>截至 2024 年，迈克尔·乔丹的净资产估计为 35 亿美元，使他成为历史上最富有的 NBA 球员。这笔可观的财富主要来自他成功的篮球生涯和利润丰厚的商业投资。乔丹的财务上升在他于 2023 年 8 月以约 30 亿美元出售夏洛特黄蜂队的多数股权后加速，这笔交易突显了他的商业头脑和体育品牌价值的不断增长。</p>
</div><p>In addition to his NBA earnings, which totaled about $90 million, Jordan has amassed over $1.8 billion through endorsements with major brands like Nike, Gatorade, and Hanes. His partnership with Nike, particularly through the Air Jordan brand, has been a cornerstone of his wealth, generating billions in revenue annually. Beyond basketball, Jordan’s investments in various sectors, including restaurants and equity stakes in tech companies, further solidify his status as a prominent figure in both sports and business.</p>
<div class="lb-trans"><p>除了他在 NBA 的收入约 9000 万美元外，乔丹通过与耐克、Gatorade 和 Hanes 等主要品牌的代言赚取了超过 18 亿美元。他与耐克的合作，特别是通过 Air Jordan 品牌，一年创造了数十亿美元的收入。除篮球外，乔丹在各个领域的投资，包括餐厅和科技公司的股权，进一步巩固了他作为体育和商业界杰出人物的地位。</p>
</div><h2><strong>The #1 Thing to Do Before You Claim Social Security (Sponsor)</strong></h2>
<div class="lb-trans"><h2><strong>在申请社会保障之前必须做的第一件事（赞助商）</strong></h2>
</div><p>Choosing the right (or wrong) time to claim Social Security can dramatically change your retirement. So, before making one of the biggest decisions of your financial life, it’s a smart idea to get an extra set of eyes on your complete financial situation.</p>
<div class="lb-trans"><p>选择正确（或错误）的时间申请社会保障可能会极大地改变您的退休生活。因此，在做出您财务生活中最重要的决定之前，最好能够对您的完整财务状况进行额外的审视。</p>
</div><p>A financial advisor can help you decide the right Social Security option for <em>you</em> and your family. Finding a qualified financial advisor doesn’t have to be hard. SmartAsset’s free tool matches you with up to three financial advisors who serve your area, and you can interview your advisor matches at no cost to decide which one is right for you.</p>
<div class="lb-trans"><p>财务顾问可以帮助您决定适合您和您的家人的正确社会保障选择。找到合格的财务顾问并不难。SmartAsset 的免费工具可以为您匹配最多三名为您提供服务的财务顾问，您可以免费面试您匹配的顾问，以决定哪一位适合您。</p>
</div><p>Click here to match with up to 3 financial pros who would be excited to help you optimize your Social Security outcomes.</p>
<div class="lb-trans"><p>点击这里，与最多 3 名乐于帮助您优化社会保障收益的财务专家匹配。</p>
</div><p>The post Here’s How Much Michael Jordan Made Off Brand Deals Versus His Playing Career appeared first on 24/7 Wall St..</p>
<div class="lb-trans"><p>这篇文章介绍了迈克尔·乔丹通过品牌合作赚取的金额与他的职业生涯收入相比。</p>
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Here’s How Much Michael Jordan Made Off Brand Deals Versus His Playing Career

- 迈克尔·乔丹的净资产估计为 35 亿美元，成为历史上最富有的 NBA 球员。  
- 他在 NBA 的薪水约为 9,000 万美元，代言收入超过 18 亿美元。  
- 乔丹与耐克的合作产生了巨额收入，2022 年 Air Jordan 品牌收入超过 50 亿美元。  

迈克尔·乔丹通过品牌代言赚的钱与他职业生涯的收入相比是多少